Finding the perfect keywords to target when optimising a website or writing content can be extremely difficult. With a plethora of sites claiming to offer detailed research analytics, there are two, which provide some of the most up to date databases. They are also free up to a certain amount of searches.
Finding a regular stream of qualified leads can sometimes be extremely difficult. To target a specific market segment like Forex Trading, it is important to understand what people are looking for and why they are looking. Adopting a buck shot style of strategy does not work, as each trader wants something different.
A good example of using an effective targeted strategy to generate qualified leads is that of ForexMetatraderBroker.com. The site is aimed at traders who are interested in automated algorithmic trading, expert advisors and Metatrader Broker reviews. On the right hand corner of the site, a small signup form allows visitors to download a free expert advisor. This has been very successful in generate a qualified subscriber list. Some of the other strategies that can be used to generate leads includes:
- Forex Polls (They need to be fun and not obtrusive, otherwise people will not signup)
- Popup forms (Very Successful)
- Facebook Image Sharing
- Landing Pages (keyword rich)
For information on the specialist services we offer forex trading companies, please contact us via the relevant page.
Excited to launch a new campaign for a coupon and promo website called Smoky Eye Look. Focusing on fashion and the
Popups have done a 360 degree turn in the last few years with many websites adapting a strategy that largerly involves their use for marketing purposes. Groupon is a classic example of this with the company identifying the importance of the email. The initial screen requires an email signup so that you can see the relevant deals in a specific location. Is this an effective way to build your marketing list or does it turn people off your site.
Some key factors to look at when setting up a popup: Continue reading